Extra is the loyalty program of Esso chain of gas stations.
You are issued an Esso Extra card. You can link
multiple memberships together (designate one account as the
master with the ability to redeem points, and others as Joint
members). This allows you to pool the points to achieve goals
You can also link your membership to your Esso
SpeedPass (a tag that identifies you as customer and recalls
your recorded payment information).
In addition to points, there is usually a contest to
which you will be entered every time you purchase using your
Esso Extra membership.
Earn 1 point for every $1.00 spent at Esso.
Earn 2 points for every $1.00 spent at Esso and 1 point per
$1.00 spent elsewhere when paying with RBC Royal Bank Esso Visa.
You can redeem 5,000 points for $30.00 of gas. Based on
this, each point is worth $0.006 cents. This is one of the
worst paybacks of any loyalty program. This program should not
be a major factor in your decision to frequent this vendor.
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