Best Loyalty Programs in Canada: A Comprehensive Guide (2025 Update)

Introduction

Loyalty programs in Canada have evolved dramatically in recent years, offering more value, flexibility, and digital convenience than ever before. Whether you're a frequent shopper, a travel enthusiast, or someone looking to maximize everyday savings, there's a program tailored for you. In this 2025 guide, we break down the best Canadian loyalty programs, how they work, what's new, and how to get the most out of every point.

Table of Contents

  1. What Makes a Great Loyalty Program?
  2. Top Loyalty Programs in Canada (2025)
    • PC Optimum
    • Scene+
    • Air Miles (under BMO)
    • Triangle Rewards
    • Moi by Metro
    • Amazon Prime
  3. How to Maximize Your Rewards
  4. Frequently Asked Questions (FAQ)
  5. Conclusion

1. What Makes a Great Loyalty Program?

A top loyalty program should offer:
  • Easy earning and redemption: Points for everyday purchases, with simple ways to redeem.
  • Wide partner network: More places to earn and spend.
  • Personalized offers: Tailored deals based on your habits.
  • Digital convenience: Mobile apps, digital cards, and real-time tracking.
  • Bonus events: Opportunities to earn or redeem at higher value.

2. Top Loyalty Programs in Canada (2025)

PC Optimum

  • Where you earn: Loblaws, Shoppers Drug Mart, No Frills, Esso/Mobil, and more.
  • Why it's great: Personalized weekly offers, frequent "20x points" events, and a top-rated app.
  • 2025 update: Expanded to more banners and regions, with new digital features and bonus events.
  • Pro tip: Stack with a PC Financial Mastercard for even faster earning.

Scene+

  • Where you earn: Cineplex, Sobeys, Safeway, Foodland, IGA, Scotiabank, and more.
  • Why it's great: Flexible redemptions for groceries, travel, movies, and dining.
  • 2025 update: New partners in travel and dining, improved app, and more bonus events.
  • Pro tip: Use a Scotiabank Scene+ credit card for accelerated earning.

Air Miles (under BMO)

  • Where you earn: Metro, Shell, Staples, and a growing list of new partners.
  • Why it's great: Dream Miles for travel, Cash Miles for instant in-store savings.
  • 2025 update: Rebuilding with new partners, a refreshed app, and more flexible redemption.
  • Pro tip: Watch for "Bonus Boom" events and use the app to activate offers.

Triangle Rewards

  • Where you earn: Canadian Tire, Sport Chek, Mark's, Gas+, and more.
  • Why it's great: Instant CT Money, personalized offers, and frequent bonus events.
  • 2025 update: New digital features, expanded fuel partners, and more ways to earn.
  • Pro tip: Link with Petro-Canada for extra gas rewards.

Moi by Metro

  • Where you earn: Metro, Jean Coutu, Super C, Brunet, Première Moisson (Quebec/Ontario).
  • Why it's great: Coalition program with personalized offers and frequent "accelerator" events.
  • 2025 update: RBC Avion integration and new digital features.
  • Pro tip: Link your Moi and RBC Avion accounts for double-dipping.

Amazon Prime

  • Where you earn: Amazon.ca, Whole Foods, and through exclusive Prime Day events.
  • Why it's great: Free shipping, Prime Video, exclusive deals, and more.
  • 2025 update: Expanded grocery delivery, new streaming content, and more exclusive offers.
  • Pro tip: Use Prime for both shopping and entertainment to maximize value.

3. How to Maximize Your Rewards

  • Focus on a few programs: Don't spread yourself too thin—pick the ones that match your habits.
  • Use the app: Activate offers, track points, and get personalized deals.
  • Stack rewards: Combine loyalty programs with credit card rewards and partner offers.
  • Redeem smart: Wait for bonus events or high-value redemptions.
  • Stay informed: Programs change—review your memberships and new entrants each year.

4. Frequently Asked Questions (FAQ)

Q: Which program is best for groceries?
A: PC Optimum and Moi by Metro are top choices for grocery rewards.

Q: What's the best travel rewards program?
A: Air Miles (for flexibility) and Scene+ (for travel and entertainment).

Q: Can I combine loyalty programs?
A: Yes! Many programs allow you to link accounts or stack with credit card rewards.

Q: Are loyalty programs worth it in 2025?
A: Absolutely—if you use them strategically and stay up to date with changes.

5. Conclusion

Canadian loyalty programs are more rewarding and digital than ever. By choosing the right programs, using their apps, and stacking rewards, you can save hundreds of dollars a year—or more.
Ready to maximize your rewards? Start by signing up for the programs that fit your lifestyle, and check back for updates as the loyalty landscape evolves!