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Hbc Rewards

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Hbc Rewards are available through purchases at any of the Hbc owned stores (The Bay, Home Outfitters, Zellers, Fields). Hbc Rewards is now Zellers loyalty program, replacing the now defunct Club Z loyalty program.

Members earn 50 points per dollar spent (excluding taxes). You receive another 50 points per dollar when purchases are made on you Hbc credit card. This results in 100 points per dollar spent (excluding taxes) for members making an Hbc purchase on their Hbc credit card.

Gold Status

This status has been eliminated. There is now only one membership tier.


Hbc maintains a catalogue of products that can be purchased with accumulated points. If you don't have enough points to purchase an item than you can also pay cash to cover the remainder of the cost.
A $100 gift card costs 800,000 points at the basic level ($100/800,000 points = $0.000125 dollars/point), so each point is worth ~1/125th of a cent based on this benchmark.

Points can be converted to Air Miles.


Price Match

Zellers will price match any advertised competitor's price, so if you find a lower price at any competitor (even a grocery store like No Frills, then you can present the advertisement when cashing out and the price will be adjusted to the competitor's price. You can earn Hbc points while still obtaining the lowest price, using this method. Please see for more information.

Program Discussion

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